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June 9, 2025
What Is a Landing Page? And Why You Need One (Hint: Social Media Isn’t Enough)

A landing page gives you control, builds your email list, and creates a stronger foundation to grow your business online. Social media helps you find your audience, but it shouldn’t be the only place your business lives.

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November 5, 2024
Why WIX is a Strong Contender for Website Platforms

WIX is often dismissed as a beginner’s tool, but it has evolved into a robust platform that offers a range of features for building stunning websites. In this article, we’ll debunk common myths, compare WIX with other platforms like Shopify and Squarespace, and explore why it’s a strong choice alongside WordPress.

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April 28, 2024
The Power of Compelling Visual Content in E-Commerce

Effective product marketing is an ever-evolving strategy, crucial for success in both in-store and online sales channels. Experiencing the quality and context of your work builds customer engagement, confidence, and a brand connection. This is where Augmented Reality 3D Product models come in, offering a fantastic opportunity for handmade artists.

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February 11, 2024
From Freelancer to Futurepreneur – Transforming Client’s E-Commerce Growth with Augmented Reality (AR)

The future of e-commerce is becoming immersive through augmented reality (AR). Designers should seize this opportunity, by gaining AR expertise to help clients revolutionize online sales. Creating innovative AR experiences helps engage customers, boost sales, and propel businesses into the future.

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January 29, 2024
Thriving in Digital Media: Essential Skills for Design, Marketing, PR, & Business Consulting Professionals

This article delves into the emerging technologies and skills that I believe are crucial to explore at present. “Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we don’t catch up, we’re in trouble.” – Ian Schafer – Kindred, Deep Focus

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January 21, 2024
Beyond Creativity: Building a Sustainable Freelance Design Business

Embarking on the path of freelance design surpasses the mere realms of creativity; it transforms into a dynamic pursuit that demands a strategic blend of skills, forming the bedrock for sustainability and ultimate success.

Demystifying the essential ingredients that compose a thriving and enduring career in the realm of freelance design.

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January 15, 2024
From Flat to Feeling: Web Design Engages Senses for Deeper User Connections

Exploring the web design landscape for 2024 unveils a dynamic and interactive digital realm, as well as the integration of AI in many aspects of marketing and digital media.

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January 4, 2024
My Journey: Digital Media Design & Marketing Fusion

My journey of career reinvention began with the pursuit of a skill refresh and a desire to achieve a long-standing goal I’ve had while revitalizing my design and marketing toolbox.

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